Posts Tagged ‘SEO’

What are backlinks and why are they so important? – Pt 2

What are backlinks and why are they so important? – Pt 2

In Part 1 of this series, I gave you a brief overview of how the search engines rank websites. One of the things I briefly touched on is the importance of backlinks and how they are viewed as “votes” by the search engines. In this second part,

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How Google Rankings Work – Pt 1

How Google Rankings Work – Pt 1

One of the biggest questions we get from prospective clients is, “How do Google rankings work?” In other words, how does Google rank websites? Google, Yahoo, and Bing are pretty much all the same One thing to remember is that all 3 of the major search engines

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How Google Rankings Work

How Google Rankings Work

How Google (and the other search engines) rank websites. What does it take to get to the top and why you might not be there yet. This videos covers how SEO (Search Engine Optimization) works – website marketing tips. Learn more about our website marketing, SEO, PPC,

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What is SEO?

Let’s take a step back for our less-experienced readers and briefly answer the question, What is SEO? SEO is a broad topic and as technology changes, it’s becoming an increasingly large field. SEO is short for Search Engine Optimization and, according to Dictionary.com, SEO is “the process

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SEO Process: Why Everything You Know is Wrong

A while back I wrote about my web development project workflow and thought I’d detail some of the steps I take here at RLM when optimizing a client’s website for higher search engine rankings.

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Matt Cutts talks about internal linking and PageRank sculpting

Here’s a video from Matt Cutts, the head of Google’s web spam team. If you want to know Google’s position on various SEO methods, this is the guy to turn to. Here’s a video where Matt gives us some insight into “PageRank sculpting,” a fancy term for selectively linking to various pages on your own site in order to direct the PageRank in the most desired locations. You can find Matt’s blog at http://www.mattcutts.com/blog/.

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Get Your Heading Tag Out of Your…

Ideally, and for good SEO, your H1 tag will be the heading that tells a search engine what a given page is about; unfortunately, it’s jacked up in Wordpress by default, so let’s fix it.

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