SEO Blog by RLM
SEO, PPC, Web Design & Optimization
Get Ready for Higher CPCs on Bing
If you advertise on Yahoo! or Bing PPC you’ve no doubt heard about the fact that Bing is now going to be serving both paid and organic search results on Yahoo! properties. We have a number of smaller clients taking advantage of the lower traffic numbers on Yahoo! and Bing to run profitable PPC campaigns …
Nofollow WordPress Tag Cloud
I noticed a Tweet the other day from Steve Phillips over at Purple Trout in which he linked to a YouTube video from Matt Cutts that reminded me to nofollow the tag cloud on our blog here at RLM. Unfortunately, the WordPress tag cloud is generated via a function call to wp_tag_cloud and, as a …
What is SEO?
Let’s take a step back for our less-experienced readers and briefly answer the question, What is SEO? SEO is a broad topic and as technology changes, it’s becoming an increasingly large field. SEO is short for Search Engine Optimization and, according to Dictionary.com, SEO is “the process of adjusting the content, structure, etc, of a …
Help Clients Easily Edit Hosts File with Windows Hosts File Editor
Testing sites on a staging server with clients can be a bit of a pain in WordPress. WordPress itself saves information about the domain name in the database, which makes it a pain to test a site on a staging server at http://[insert IP here] without using the actual host name. I generally get around …
Microsoft adCenter Causes Incontinence
Here’s a clip from a note I got from Microsoft adCenter. I think someone needs to do a little spell checking. The interesting thing is I’d bet a good chunk of people don’t even know what incontinence is…hell, I didn’t know until I saw a pharmaceutical commercial a few months ago and I just started …
Get 30 Days Free Tag Advertising on Google Places
When it comes to local SEO, if your business is not listed in Google Places, you’re lost. When anyone does a search for local terms, such as “cincinnati dry cleaners,” they’ll get a map at the very top of the page, before any of the organic search results. Needless to say, if you’re a dry …
Cutom Navigation Menus in WordPress 3.0
Well, WordPress 3.0 is out and I’ve got to say, I’m pretty impressed with it so far. One of the most immediately useful new features is the custom navigation menu tool. What may not be obvious, however, is exactly how to add support for this killer new feature to your theme. So, now that I’ve …
GoDaddy $0.99 Domain Name Registration (New domains only)
GoDaddy has a new coupon code out for $0.99 domain name registration. Only for new domains, although if you’re looking to renew, might as well try…it might work. Applies to .com, .net, .mobi, .biz, .us, .org, .ca, .co.uk, and .in. Additional 18-cent ICANN fee applies. Use code SOCCER99. Total cost after fees: $1.17. GoDaddy [Slickdeals]
Bing Announces New Search Features and Tools
Resource Shelf reports on some of Bing’s new features. Bing iPhone App For you iPhone junkies, there’s an updated iPhone app available. Mobile Social Search Results Bing Mobile has a few social media powered enhancements. Bing claims that over 40% of ambiguous search queries are better answered by social networks than by traditional search algorithms. …
Updated: WordPress $post Object Quick Reference
Looking for a cheatsheet for the contents of WordPress’ $post object? I just updated a reference I posted a while back. Get it here: WordPress $post Object Cheatsheet
